V Energy🔋

Content, Social Strategy

www.venergy.co.nz

www.instagram.com/venergynz

www.tiktok.com/@venergynz

What I did

  1. Social Media: end-to-end execution (Launched @venerygnz on TikTok)
  2. Grew V Energy NZ gross content engagement by 191% on Instagram and 268% on Facebook
  3. 400+ Memes Created, 50+ TikToks
  4. Design (brand elements, digital content)
  5. Social Strategy
  6. Insights & Listening

From starring in TikToks to busting out daily memes, V Energy keeps me on the edge of my seat. I leant heavily into humour and V's rich history to deliver some of the most successful content in the brands history, entirely organically. In only 3 months of working on V Energy I took the brand to 1st on the Food & Drink category charts in New Zealand with upto 44% higher engagement and faster channel growth on Facebook, Instagram and TikTok (Source: CrowdTangle & Tubular). The biggest achievement was that I achieved this entirely organically without a single cent to spent on paid promotion or boosting.

Launched V Energy NZ on TikTok reaching 10k followers and 100k likes in first 2 months. Collaborated with RuPaul's Drag Race Down Under Winner, Kita Mean to create viral trends.
Through culturally relevant memes and daily content posted in the heat of trending moments I grew the V Energy socials and achieved the highest engaging posts in the brands history (1.37m organic reach, 250k organic engagements) entirely organically pushing V to the top of the NZ food and beverage category. Read About My Top Posts on V Energy.

MORE WORK